The mother of Kansas City Chiefs quarterback Patrick Mahomes has launched a new business venture to profit off the success of her son's team.
Randi Mahomes has officially revealed an eight-piece collection of Chiefs-branded gear for women.
She appeared on the field last Sunday subtly wearing one of the sweatshirts in the collection as she shared a snap with her daughter, Mia, and her daughter-in-law, Brittany Mahomes.
Randi posted an announcement on Thursday where she was seen modeling the items in her collection.
A video of her clothing designs including sweatshirts, jackets, and t-shirts.
'This 8-piece collection was created for every game day style and every woman who wants to look chic and feel confident,' read the announcement post to her Instagram account.
Randi Mahomes, the mother of Chiefs quarterback Patrick Mahomes, recently celebrated the launch of her new eight-piece women's apparel collection and modelled off some items
Last week, she showed off one of the sweatshirts from that collection while making an appearance at the Chiefs' game alongside daughter Mia (L) and daughter-in-law Brittany (R)
She added, 'This collab has been an absolute dream in the making and I'm so happy to share it with ya'll!'
The collection is a partnership with SOHO X Gameday Couture, which is a collaboration between the online brand Social House Boutique and Gameday Couture - a female-owned brand of women's fan apparel.
Gameday, which has released designs for multiple NFL teams, promoted Randi's pieces as being 'designed hand-in-hand with the matriarch of the league's most celebrated family.'
Prices range from $44 for a short-sleeved T-shirt which is speckled with rhinestones up to $119 for a similarly blingy-looking puffer vest.
While Randi was celebrating her clothing drop, Patrick was leading a dominant win over the Las Vegas Raiders.
He completed 26-of-35 passes for 286 yards and three touchdowns in the 31-0 victory.